Importance of Interviews in Journelism | Strategies for Successful Interviews


Written by NewsBawa

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Welcome to the thrilling world of journalism, where interviews aren’t just questions and answers; they’re the secret sauce that makes stories sizzle! In this blog, we’re diving deep into the art of interviews, unveiling the tricks that can turn you into a storytelling wizard. Whether you’re a news ninja or a feature fairy, mastering interviews is your ticket to journalistic stardom. Let’s sprinkle some magic and uncover the strategies that make interviews a spellbinding adventure!

Types of Interviews

Structured Interviews

Picture this: it’s like having a recipe with a step-by-step guide. Structured interviews are perfect when you need specific details, like in news reports. It’s your go-to when you want facts served on a silver platter. Think of a press conference where reporters throw questions at public figures, expecting straight-up answers.

Unstructured Interviews

Now, imagine a treasure hunt without a map. That’s an unstructured interview – no fixed questions, just a free-flowing chat. Perfect for those deep, soul-searching stories or investigative quests. When Bob Woodward unraveled the Watergate mysteries, he did it with the casual charm of an unstructured chat.

Semi-Structured Interviews

It’s like a semi-spontaneous dance. Semi-structured interviews keep the rhythm with some planned questions and leave room for surprise moves. Journalists like Diane Sawyer use this groove to jazz up their stories, asking planned questions but still jamming with the unexpected.

Preparing for an Interview

Researching the Interviewee

Think of this as snooping (the good kind). Before your interview, be a detective! Check online spaces like LinkedIn or the interviewee’s website. Grab info from books, articles, or your journalist pals. The more you know, the cooler your questions will be.

Developing a List of Questions

Time to be the quizmaster! Ask questions that don’t have yes-or-no answers. Go for the juicy stuff! And don’t forget to have some backup questions, like bonus rounds, in case your interviewee drops a bomb.

Planning the Interview Logistics

Choose a cool hangout – it could be a café, an office, or even a virtual chill zone. Time it right, so your interviewee is in the groove. And if it’s a virtual date, make sure your tech game is strong.

Conducting the Interview

Building Rapport with the Interviewee

Be a friendly neighbor! Start with a smile and show you’re all ears. Act like a conversation DJ, playing the right tunes with active listening. And pay attention to the unspoken stuff – body language and tone. It’s like having a secret conversation in plain sight.

Adapting to Unexpected Situations

Think of it as a rollercoaster – interviews have ups, downs, and unexpected loops. Stay cool like a cucumber. If things get tricky, stay pro. And if your interviewee spills some tea, sip it calmly and steer the chat back on track.

Using Technology to Enhance the Interview

Time to geek out a bit. Record your chat (with permission, of course!) and turn it into words later. It’s like having a personal secretary. And use social media for follow-ups – it’s like texting your interviewee after the first date, keeping the connection alive.

Post-Interview Strategies

Transcribing and Analyzing the Interview

Get ready to play detective again! Transcribe your interview using nifty tools. Dig in and find the golden nuggets – the quotes and cool bits that will spice up your story. Think of it like arranging treasures in a treasure chest.

Fact-Checking and Verification

Be the fact-checking superhero! Cross-check your info with reliable sources. If things look fishy, ask your interviewee for a reality check. Accuracy wins the day.

Crafting a Compelling Narrative

Time to weave your magic. Arrange your story like a wizard casting spells. Use quotes and stories to enchant your readers. Find the sweet spot between being straight-up and adding a dash of magic to your tale.


So there you have it, our magical journey into the heart of journalism – interviews! These aren’t just Q&A sessions; they’re adventures waiting to unfold. Embrace these tricks, and soon you’ll be a storytelling wizard, charming your audience with tales that stick. Interviews are your magic wand; now go create some journalistic magic!